Texas Hold It
Brand and game design for Texas Hold It, pairing art and mechanics into a goofy game about picking the perfect urinal.
Brand Identity, Layout, Game Design
May 10, 2025
Branding and design for Texas Hold It, a party game built around the surprisingly high-stakes art of picking the best urinal. Working from a single directive from Explosm (Cyanide & Happiness) to make a game about choosing the right urinal, this project covered the full visual identity and design: logo, packaging, card design, and the whole visual language that gives the game its irreverent sense of humor.
Beyond the branding, I also contributed as part of the team that shaped the game's mechanics and turned a deliberately absurd one-line premise into a playable party game. The result is a fully-realized product where the design and the gameplay pull in the same direction.
